Acquire 1st Phorm Summer Smash


St. Louis, MO | Date T.B.D.

So ... What is 'Summer Smash' All About?

The best way we can answer that is to show you what you missed last year.


Summer Smash is our biggest customer celebration festival of the year ... in fact we'd argue that its the biggest customer celebration of it's kind anywhere! You see, we're not big on expos. In fact we feel like they're a waste of customers' time. You shouldn't have to stand in line for 3 hours just for a quick handshake and an autograph. We'd rather spend time with the people like you who make our brand possible. We're not celebrities ... we're real people just like you.

So we choose to do things a little differently. We do things bigger. So big, in fact, that we dedicate a whole weekend to the event, each and every year. You see, our company has always been about truly connecting with our people ... getting to know them, and building relationships to help each other through the struggles that we all inevitably face at some point along our own fitness journeys.

Together, we've built a community that is about more than just fitness ... and the best way to show how much we appreciate you guys, is Summer Smash!

We're going to give you one of the best weekends of your life ... right here at 1st Phorm HQ! Every year, we make it bigger. This year is going to be no exception. In fact, this will be the first event at our new building, that is 6 times the size of our old one!

This year is going to be bigger, louder, and more fun than ever before ... and we don't want you to miss it!

To learn the history of Summer Smash, watch below!



If you haven't noticed yet ... we like to party. Summer Smash is no exception. Last year, was the biggest Summer Smash to date.

It started with the groundbreaking ceremony at the site of our new World Headquarters in St. Louis, MO. Then we threw down on the dance floor at a local bar and grill, getting ready for the big event on Saturday. At the main event on Saturday, we had a blast!

Between the pool, dancing, and not to forget ... a performance by Nelly, Summer Smash 2019 did not disappoint! In addition to all of that, as another thank you to our amazing customers, Summer Smash attendees have the opportunity to snag limited edition apparel at the event.

Not only do we all get to have the time of our lives, but we do it in style!

This year is going to be EPIC!

We'll be hosting the event at our brand new World Headquarters that is still being built. We broke the ground last year at Summer Smash ... and we'll be partying there with you this year at Summer Smash.

And just like every year ... we build the event to make it bigger and better for you. We bring the Never Settle attitude into everything we do ... including the world class party known as Summer Smash!

👆(Yep ... That's Nelly!)👆


That's easy ... you buy a ticket.

But that's the end of the easy part, my friend.

You see, we only have an extremely limited number of Golden Tickets go on sale each year ... and they will go


How fast is Lightning Fast?
Well ... Last year we sold out in one minute. So ... that's pretty quick.
That's also why it's very important to get VIP Status for Summer Smash Tickets & Info to be the first to know everything:

and by the way, don't forget to ...

We like to party ... so the more the merrier!


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